Hobby Manager Marketing GSA - Fanatics
Company Overview
Fanatics is building a leading global digital sports platform. The company ignites the passions of global sports fans and maximizes the presence and reach for hundreds of sports partners globally by offering innovative products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans, a global partner network with over 900 sports properties, including major national and international professional sports leagues, teams, players associations, athletes, celebrities, colleges, and college conferences, and over 2,000 retail locations, including its Lids retail business stores.
As a market leader with more than 18,000 employees, and hundreds of partners, suppliers, and vendors worldwide, we take responsibility for driving toward more ethical and sustainable practices. We are committed to building an inclusive Fanatics community, reflecting and representing society at every level of the business, including our employees, vendors, partners and fans. Fanatics is also dedicated to making a positive impact in the communities where we all live, work, and play through strategic philanthropic initiatives.
The purpose of this role is to develop and manage marketing campaigns for our high price trading card products (hobby
products) for Bundesliga, UEFA Club Competitions, Formula 1, Star Wars, etc. The aim is to grow the number of collectors and the community in GSA. This role will work together internally with the marketing and sales team and business partners, developing overarching campaigns for the most important entertainment and sport cards collections on our own channels and with external partners and platforms. The Hobby Manager Marketing GSA's scope includes all touchpoints like instore, events, influencers, media, breakers, and establish a strong relationship with all stakeholders.
Last updated: 6 hours ago
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