Enterprise Marketing Manager, Rosetta Stone - IXL

IXL Learning, a leading EdTech company with products used by 15 million students worldwide, is looking for an Enterprise Marketing Manager to develop and execute the global marketing strategy for Rosetta Stone for Enterprise. #LI-MB1

Rosetta Stone is the leader in language learning, and our Enterprise product helps 12,000+ brands (such as BMW, Sony, and Williams-Sonoma) enable their employees to speak and work confidently across language barriers. #LI-REMOTE

As the Enterprise Marketing Manager, you will lead end-to-end marketing for Rosetta Stone for Enterprise, which includes: creating compelling brand and product messaging, developing marketing strategies for demand and lead generation, providing field marketing support, and more. You will build and lead a small team to ensure these initiatives are executed efficiently and effectively. The ideal candidate is strategic, proactive, collaborative, a strong communicator, organized, and passionate about IXL’s mission to improve learning experiences for everyone.

WHAT YOU'LL BE DOING

• Develop and execute marketing strategies to support brand awareness, lead generation, customer retention, and more. You’ll lead our marketing efforts worldwide, but with a focus on North America and Europe
• Collaborate with Marketing and Sales leadership to understand customer needs and key sales objectives; align marketing programs to these goals
• Write and refine brand and product messaging to effectively position Rosetta Stone for Enterprise as the unparalleled corporate language training solution
• Create marketing content and sales enablement tools, including collateral, landing pages, email campaigns, case studies, sales presentations, and more
• Manage internal and external communications around product launches and feature updates
• Identify, engage with, and leverage brand advocates

WHAT WE'RE LOOKING FOR

• BA/BS degree 
• 9+ years of enterprise marketing experience. Enterprise SaaS experience preferred; experience with international marketing is a plus
• Minimum of 2 years of managing, coaching, and motivating direct reports
• Proven track record of developing and executing marketing plans and campaigns that positively impact marketing and business goals
• Strategic thinking: You are able to consider an idea from all angles, ask smart questions, and make thoughtful decisions that align with company needs and values
• Written communication: You are an exceptional writer that knows how to clearly communicate a message and make every word count
• You get things done: You’re a self-starter, detail- and deadline-oriented, organized, resourceful, and have the ability to manage projects from start to finish
• Interpersonal skills: You’re a team player, have excellent verbal communication skills, and have the ability to lead cross-functionally

Last updated: 7 hours ago